The future of auto shows appears uncertain as major manufacturers like Ferrari and Lamborghini opt out of the 2024 Geneva Motor Show, signaling a shift in the industry. This decision sheds light on the evolving strategies of automotive titans and hints at potential changes in the way these companies choose to showcase their latest innovations. The absence of these iconic brands raises questions about the direction of future auto shows and invites speculation about the impact on the overall landscape of automotive exhibitions.
Discover why major supercar brands like Ferrari and Lamborghini are skipping the 2024 Geneva Motor Show and what it means for the automotive industry.