Alpina, a renowned luxury car manufacturer known for its high-performance vehicles, faces stiff competition in the market, especially with the recent unveiling of BMW's next-generation electric models, the iX3 SUV and the i3 sedan. These new electric vehicles from BMW are set to revolutionize the luxury car segment, posing a challenge to Alpina's traditional dominance in the industry. The competition between these two prestigious brands is heating up as they strive to capture the attention of discerning consumers looking for both luxury and sustainability in their vehicles.
Discover how BMW's 2026 iX3 and i3 sedan are setting the stage for an all-electric future, marking a pivotal shift in luxury and sustainability.