Tesla Shakes the Market: Slashes FSD Subscription by 50% and Trims Referral Rewards!
Tesla, the trendsetter in electric vehicle technology, has just made a groundbreaking move by cutting its Full Self-Driving (FSD) subscription pricing in half. The once $199-a-month service is now available for a mere $99 USD, surprising both fans and critics alike. This decision reflects Tesla's aggressive strategy to increase FSD adoption and further disrupt the automotive industry.
Accessing Tesla's cutting-edge FSD functionality has never been more straightforward. A peek into the Tesla app under the 'Upgrades' section now reveals the 'Subscribe' tab, flaunting the new $99 pricing, as highlighted by an excited @BLKMDL3 on Twitter.
FSD subscription is now officially $99/month!@elonmusk @Tesla pic.twitter.com/cj59KxoZDO
— Zack (@BLKMDL3) April 12, 2024
The buzz around the new price emerged early with Tesla CEO Elon Musk 'liking' various tweets on the prospect of FSD pricing dipping to an alluring $99. Propelling this initiative forward, the subscriptions haven't yet hit the Canadian market but are anticipated to shortly, potentially making FSD more tempting with a roughly $135 CAD monthly fee.
Alongside this striking price adjustment, there's also tweaking in the Tesla Referral Rewards program. Among the perks previously offered to Tesla enthusiasts, the ability to redeem points for FSD subscriptions has seen a significant cut. Subscribers can now exchange their credits for 6,000 points, a 40% reduction from the original 10,000 points. This move suggests a strategic pivot to enhance the value proposition of their FSD subscription, amidst impressive advancements in the FSD 12.3.x software iteration over its predecessor.
With these changes, Tesla signals a strong push towards making semi-autonomous driving features more accessible and appealing. This reduction in subscription cost, coupled with the improved capabilities of FSD, sets the stage for Tesla to bolster its service subscription model. This includes beyond just Premium Connectivity, aiming at a wider acceptance and push towards an autonomous future.
So, the question looms - is now the time to jump on the FSD bandwagon with its more affordable price tag? Tesla's latest move could indeed convert skeptics into believers, embracing the future of driving that Tesla envisions.