2025 BMW M240i Launches in Stunning Zandvoort Blue - See The Major Updates
If you've been eyeing the Zandvoort Blue paint on the BMW M2, it's time to expand your horizons. The 2025 BMW M240i is now available in this striking color, making the 2 Series Coupe even more enticing. While the shadow of the M2 has long loomed over the M240i, these latest upgrades ensure the M Performance model stands tall on its own. The German configurator has just gone live, showcasing this new paint option alongside elegant 19-inch wheels.
New Standard Features
In Europe, the M240i is now exclusively offered with xDrive, BMW’s advanced all-wheel-drive system, boosting its appeal. Along with this, the model now includes the M high-gloss Shadow Line and sun protection glazing as standard equipment. The interior sees some noteworthy changes as well, including a red 12 o’clock mark on the steering wheel and a striking flat-bottomed design.
Moreover, the M240i now features standard M PerformTex velour upholstery, setting a new standard for comfort and style. Ambient lighting around the central air vent adds another layer of sophistication to the cabin, making every drive a luxurious experience.
Performance and Customization
BMW continues to cater to driving enthusiasts with the availability of the M Technology Package. Known in Germany as the M Technik Paket, this option includes bigger brakes and enhanced engine cooling, making it an attractive choice for those who crave performance-oriented driving. However, do note that the rear-wheel-drive option has been removed from the European market, slightly narrowing the choice for purists.
For those with a bit more budget, the individualization possibilities for the M240i are quite tempting. The BMW M2 offers four additional Individual finishes, allowing for an even more personalized touch. These color choices make it possible to reflect your personality more vividly through your car.
Thoughtful Tweaks and Future Prospects
While these updates don’t constitute a full Life Cycle Impulse, they certainly make the M240i a compelling option in the compact sports coupe segment. It’s a minor disappointment that BMW hasn't introduced a manual gearbox for the purists. Furthermore, despite rumors, there's no sign of a carbon fiber roof option on the configurator, leaving some yearning for more performance-enhancing features.
Configuraors are live in several countries, giving eager buyers a head start in customizing their 2025 M240i. Market launch is anticipated in August, with the entire G42 and G87 lineups – including the M2 – hitting the showroom floors simultaneously. All models will be produced in BMW’s manufacturing plant in Mexico, ensuring a seamless delivery process for both U.S. and international markets.
The 2025 BMW M240i in Zandvoort Blue is a much-needed refresh for the 2 Series Coupe, combining aesthetic appeal with a range of functional upgrades. As the automotive market evolves, it's clear that BMW continues to refine its offerings, ensuring it remains at the forefront of luxury and performance.